Career Growth: Is this the More You Want?

By
Dariia Khodakivska
24 Jul

Anna’s manager had good news. After three strong years as a project manager, she was being considered for a team lead position. She had become known as reliable, organised, and capable of stepping in whenever something needed to be fixed. From the outside, the promotion looked like the natural next step: more responsibility, greater  visibility, and a clearer path upward.

Anna knew she could do the job. What she could not answer as easily was whether she wanted the kind of work and life that would come with it.

The parts of her role she enjoyed most were solving complex problems, working directly with clients, and taking ownership of difficult projects. The new position would involve more internal meetings, more people management, and less time spent doing the work that gave her energy.  Still, questioning the opportunity felt uncomfortable. Other people saw it as progress, and declining it might look like a lack of ambition. Because she was already good at the work, continuing in the same direction seemed easier than stopping to ask whether it was still the direction she wanted.

This is one of the less visible challenges of professional growth:

Capability can become clear before direction does.
T
he dangerous thing about competence is that it keeps opening doors.
Eventually you wake up inside a career you never consciously chose.

Growth usually arrives disguised as “more”.

More responsibility, more influence, more people, more complexity, more decisions, and more visibility. None of these is inherently negative. They can represent meaningful development, broader contribution, and a genuine expansion of capacity.

But “more” is not a direction. It is simply an increase.

For many high performers, this gradual accumulation eventually becomes exhaustion rather than fulfilment - a pattern we explored in Burnout is a Slow Fade.

Being capable of carrying more does not tell you whether the weight is meaningful. Being offered the next opportunity does not tell you whether it is the right opportunity. And succeeding in a role does not automatically mean that the role fits the person you are becoming.

At certain points in a career, responsibilities, visibility, and possibilities begin to expand faster than the criteria we use to navigate them. A person may be ready for greater complexity, but still be unclear about which form of growth is worth pursuing.

This is when three questions become important.

Performance, potential, and authorship

The first question is about performance:

Can I do this?

This is usually the easiest question for an organisation to answer. Performance is visible. It leaves evidence. People can see whether you meet deadlines, solve problems, manage complexity and produce reliable results.

Performance can be measured, compared, discussed and rewarded.

The second question is about potential:

What could I grow into through this?

A new role may build judgement, confidence, leadership capacity, technical depth, or the ability to handle greater complexity. Potential points towards development, but it does not determine what that development should be used for.

The third question is about authorship:

Do I consciously want to grow in this direction?

This is the question that is often missing.

You may be capable of taking on the role. It may offer genuine opportunities for development. Other people may strongly encourage you to accept it. It may even be the obvious next step. And it may still not be the direction you want to prioritise.

Performance is visible from the outside. Authorship has to be examined from within.

The careers we build on autopilot.

This distinction matters because many careers progress through momentum. We continue because we are already good atsomething. We accept responsibility because people trust us. We follow the next logical step because it is available and recognised. We say yes because saying no feels like wasting an opportunity or disappointing someone who believes in us.

None of this is necessarily wrong.

Autopilot is useful.  It helps us respond quickly, fulfil responsibilities, and make everyday decisions without analysing every option. It becomes risky only when it starts deciding long-term direction. It can also take over when we feel pressure to make use of every opportunity, confuse being needed with being in the right place, or repeatedly prioritise delivery while postponing reflection.

The issue is not that these patterns are always harmful. The issue is that they can make important decisions for us before we have properly examined them.

Capability can open a direction. It cannot choose it for us.

Values are not decoration. They are decision criteria.

This is where values become useful.

Not as polished words on a company wall. Not as abstract qualities we say we admire. But as practical criteria for deciding what kind of growth is worth pursuing.

Values are different from goals. A goal is something that can be reached or completed, such as earning a promotion, completing a qualification, changing careers, or leading a particular project. A value is an ongoing direction.

A promotion, for example, may serve very different values for different people. One person may want it because it represents mastery. Another may seek financial security. Someone else may want influence, recognition, or proof of worth. The external goal is the same, but the psychological direction is different.

The reverse is also true. The same value can lead to different goals. Someone who values learning may pursue a promotion, make a lateral move, redesign their current role, study independently, or change industries. Values do not prescribe one correct decision and only one nway of satisfying an underlying need. They provide criteria for evaluating potential implcations of different decisions.

Goals tell us what we are moving towards.
Values help us understand what we want that movement to stand for.

A values-based choice does not eliminate the costs of a decision. It helps us become clearer about which cost we are willing to accept, why we are accepting it, and what we are not willing to lose. This doesn't mean that every values-based decision should lead someone to step back, reject advancement, or avoid an uncharted territoty. A values-based decision may involve taking on more responsibility, working intensely, or accepting sacrifice (to name a few).

The important distinction is whether that cost is consciously connected to a direction we have chosen or it is simply absorbed because it appears to be the expected next step.

The question beneath the next step

Professional growth does not require complete certainty. It does require enough reflection to notice what is shaping your direction before momentum chooses it for you.

The question is not only:

Am I capable of more?

It is also:

Is this the “more” I want?


If you recognise yourself in this dilemma, you may also enjoy A High Performer's Dilemma: Saying "Yes" and The Illusion of Unlimited Capacity, which explores why capable people often confuse opportunity with obligation.

NEWS YOU MAY FIND INTERESTING

The Most Confident People Doubt Themselves Constantly

We often admire people who appear effortlessly confident. Yet behind many successful leaders lies a very different reality - self-doubt, difficult decisions, and the courage to act anyway. Discover why confidence isn't about certainty, but about learning to trust yourself through uncertainty.

30 June 2026
READ THE FULL STORY
Coaching and Therapy Matter for High Performers Beyond the Buzzwords

One of the biggest mistakes in modern development culture is treating growth as an endless optimization project. Find the truth behind coaching, therapy, and developmental interventions at work from the people who stay behind the curtain. This article critically explores trends and approaches for you to navigate with more awareness.

27 May 2026
READ THE FULL STORY
When “Becoming Better” Becomes Exhausting

Modern leadership exhaustion no longer looks like burnout alone. It often looks like high performance, emotional intelligence, discipline, and constant self-improvement. In this article, we explore the growing phenomenon of developmental and wellness fatigue through the stories of three high-achieving leaders who seem to “have it all,” yet quietly feel exhausted by the endless pressure to become better versions of themselves.

27 May 2026
READ THE FULL STORY